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Adobe AD0-E608 Korean Exam Syllabus Topics:

Adobe Customer Journey Analytics Business Practitioner Professional (AD0-E608 Korean Version) Sample Questions:

1. 비즈니스 이해관계자와 보고서를 공유하기 전에 어떤 작업을 완료해야 합니까?
(두 개를 선택하세요.)
응답:

A) 보고서 미리보기 생성
B) 보고서 권한 정의
C) 사용자 정의 보고서 템플릿 만들기
D) 관련 필터 적용

2. 마케팅팀에서 새 캠페인을 시작한 후 고객 세분화 결과가 부정확하다고 보고했습니다. 데이터를 검토한 결과, ID 확인이 활성화되지 않은 것을 발견했습니다. 다음 조치는 무엇일까요?
응답:

A) 캠페인을 정적 데이터 소스에 다시 할당합니다.
B) ID 확인을 활성화하고 고객 데이터를 다시 처리합니다.
C) 대체 프로필 세분화 규칙을 적용합니다.
D) 새로운 프로필 스키마로 캠페인을 다시 만듭니다.

3. Adobe CJA에서 탐색적 데이터 분석을 수행할 때 어떤 단계를 수행해야 합니까?
(두 개를 선택하세요.)
응답:

A) 미리 작성된 템플릿 사용
B) 데이터 필터 적용
C) 캠페인 할당량 활성화
D) 주요 지표 정의

4. 고객이 온라인 구매에 걸리는 시간을 분석하려고 합니다. 브랜드 인지부터 구매까지 걸리는 시간은 매우 길며(여러 날과 사이트 방문이 필요함), 대부분의 고객은 구매 전에 여러 채널을 통해 회사 웹사이트를 방문합니다.
하지만 첫 번째 접점부터 전환까지의 퍼널은 이미 분석했습니다. 이제 고객이 사이트에 최종적으로 도착한 시점부터 구매까지 걸리는 시간을 분석해 보겠습니다.
이 질문에 답하려면 귀속 모델의 룩백 윈도우에서 어떤 차원을 사용해야 할까요?
응답:

A) 변환 시간
B) 사용자 지정 시간
C) 사람
D) 세션

5. Adobe CJA에서 고객 세그먼트별 요약 구매 총액을 표시하려면 어떤 표 유형을 사용해야 합니까?
응답:

A) 요약 표
B) 코호트 테이블
C) 주요 지표 보고서
D) 피벗 테이블

Solutions: