Exam Name: Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials
Certification Provider: Oracle
Corresponding Certification: Oracle Marketing Cloud
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Instant Download Oracle : 1Z0-1031 Questions & Answers as PDF & Test Engine
Updated: Oct 26, 2026
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Oracle 1Z0-1031 Exam Overview:
| Certification Vendor: | Oracle |
|---|---|
| Exam Name: | Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials |
| Exam Number: | 1Z0-1031 |
| Related Certifications: | Oracle CX Marketing Cloud Certifications |
| Exam Format: | Multiple Choice, Single Answer, Multiple Answer |
| Certificate Validity Period: | 18 months |
| Passing Score: | 64% |
| Exam Price: | USD $245 |
| Real Exam Qty: | 55-74 |
| Exam Duration: | 85 minutes |
| Available Languages: | English |
| Recommended Training: | Oracle Marketing Cloud DMP Implementation Training |
| Exam Registration: | Oracle University Pearson VUE |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Proctored online or at Pearson VUE test centers |
| Pre Condition: | No formal prerequisites; recommended experience with Oracle Marketing Cloud / BlueKai |
| Official Syllabus URL: | https://education.oracle.com/pls/web_prod-plq-dad/db_pages.getpage?page_id=5001&get_params=p_exam_id:1Z0-1031 |
Oracle 1Z0-1031 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Audience Creation & Management | 20% | - Build and configure audience segments - Classification and taxonomy setup - Audience activation and delivery |
| Data Strategy and Scoping | 20% | - Compliance and privacy requirements - Define DMP use cases - Data scoping and collection policies |
| Tag Implementation & Data Ingestion | 25% | - BlueKai Core Tag deployment - First-party data ingestion methods - Server-to-server integration - Mobile SDK integration |
| Reporting & Optimization | 15% | - Performance analysis and optimization - Site Hits and Inventory reports - Audience profile and discovery reports |
| Identity Mapping & Resolution | 20% | - Offline match integration - ID swapping and mapping strategies - Oracle ID Graph concepts |
What Working Candidates Ask About 1Z0-1031 Prep
Oracle specifies the following prerequisites for the Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials: No formal prerequisites; recommended experience with Oracle Marketing Cloud / BlueKai.
Confirm the authoritative details on the official certification page before you register.
As of the latest information, the passing score for the 1Z0-1031 exam is 64% and the fee is USD $245. Oracle sets both, so verify the current figures on the official site before scheduling.
Written and dependable. If you fail the corresponding exam within 60 days of purchase, send us a scanned copy of your enrollment slip and your official Score Report PDF within two days of the exam date; verified claims are refunded in full within seven days. Exclusions: exams taken within three days of purchase, candidate names that differ from the payer, and free or expired products. Prefer to keep preparing? Exchange your product for two others of equal value at no charge.
The Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials blueprint centers on these principal domains:
- Audience Creation & Management (20%)
- Data Strategy and Scoping (20%)
- Tag Implementation & Data Ingestion (25%)
Further domains complete the official outline, and our question bank spans every one.
By understanding the constraint first: most of our candidates are office workers, so the 1Z0-1031 bank is elaborately designed for efficiency β focused content with expert-verified answers across the Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials objectives, no filler. Safety is engineered in too: payment runs through Credit Card, the world's reliable payment platform, safeguarding the transaction and protecting your interests, so you can buy without misgivings. And because an electronic product cannot be touched before purchase, a free trial download of real bank content lets you see it first β with 24/7 customer service agents ready for any contingency afterward.
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According to the latest exam information, the 1Z0-1031 exam includes 55-74 questions and lasts 85 minutes minutes. Practicing under the same limit builds the pacing confidence you will want on the day.
Registration goes through the official channels below:
Book your test center or online session early, and let a fixed date organize your preparation.
Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials Sample Questions:
Which three primary pricing models are available when configuring app partners? (Choose three.)
- A. Clients can purchase data on a percentage of spend.
- B. Clients can purchase data on a cost per 1,000 impression basis.
- C. Clients can purchase data according to the specific terms in their contract.
- D. Clients can purchase data on a cost per stamp basis.
- E. Clients can purchase data on impressions set in the central rate card.
Correct Answer: A,B,E π³οΈ
How do you validate that you can use your developer keys to send authenticated message requests to the web services?
- A. Use the ID Types REST API
- B. Use the Ping API
- C. Use the Audience Grant API
- D. Use the ID Segment API
Correct Answer: B π³οΈ
Your client has an account with Oracle - Maxymiser and they want to configure the app for this platform within the Oracle DMP and ensure that their pricing model allows them to purchase data on a cost per impression basis.
What campaign solution and pricing model must you select?
- A. Media targeting | cost-per-stamp
- B. Search | % of spend
- C. Email | auction
- D. Social | real-time bidding
- E. Site optimization | flat fee
- F. Dynamic creative optimization | flat fee
Correct Answer: B π³οΈ
You are creating a self-classification rule for a client. Your client wants the rule to correspond to the URL in the rule and for the collected URL to classify the URL of the previous web page from which a link was followed. Given these requirements, what should you select for URL Type and Match Type?
- A. Phint | URL
- B. Exact | Referrer
- C. Encoded | Direct
- D. Path | Page
- E. Sub-Domain | Complete
Correct Answer: B π³οΈ
On an average, at what rate does data decay?
- A. 12% per month
- B. 2% per year
- C. 2% per month
- D. 20% per week
Correct Answer: C π³οΈ
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